Museum of Torture

Branding 
 Rollout

The driving force behind this project was my desire to reimagine the kitschy Museum of Torture I had visited and transform it into something far more modern, meaningful, and visually compelling. Instead of the campy displays and exaggerated theatrics often associated with such museums, I envisioned a sophisticated redesign that presents the subject matter with intention and respect. By blending contemporary aesthetics with the complex history of torture and death, the goal was to highlight how these dark chapters have been represented through art across time. This approach creates a space that is not only visually striking, but also reflective—inviting visitors to engage with the historical, artistic, and human dimensions of the museum’s narrative.